2-3 October 2024

ExCel London


Zoe Cairns

International Social Media Speaker, Trainer and Consultant.

Speaker profile

Zoe Cairns specialises in creating and implementing social media strategies for companies, brands, and Fortune 500 companies to help them get the most out of their social media activities. With years of experience, she specialises in many areas, but she focuses on one of the many areas people do not cover when they first set out in social media: their social media strategy.

Zoe works with many clients to develop and execute high-profile campaigns to get the maximum from their social media activities. She is passionate about sharing the message about how social media can be used in business and has traveled to over 14 countries worldwide to speak at many events, including the Social Media Strategies Summit in Amsterdam, Socialathon 2014 for Digital Market Asia in India, and a Roundtable Conference commissioned by Seldia EU to speak to the European Parliament and Government in Poland. She has also trained a 1.2 billion company in Madrid, spoken for NATO in Montenegro, and in Malaysia KL.

Recently, Zoe appeared on ITV This Morning as a Social Media Expert to give her opinion on “When Social Media goes wrong!” and on BBC World News Global TV. Zoe launched ZC Social Media over 13 years ago, initially getting into social media in her role as a mortgage broker/IFA. ZC Social Media is a Social Media Agency that helps companies with their execution and provides bespoke management packages for their social media requirements. They also provide bespoke in-house training and programs to help companies develop their social media strategies.


Wednesday 18 October


15:00 - 15:30   |   Keynote Theatre

Using LinkedIn to Increase Your Leads

Zoe Cairns

International Social Media Speaker, Trainer and Consultant



4-5 June 2024

Manchester Central


2-3 October 2024

ExCel London